What's New at American Family Field?
MILWAUKEE ¨C The Milwaukee Brewers announced today new enhancements at American Family Field for the 2025 season, changes that will be certain to enrich the ballpark experience.
Fans will take note immediately of new options with MLB Go-Ahead Entry, offered at Home Plate West and Third Base gates, to ease entry into American Family Field, providing quicker ingress so fans can enjoy every aspect of the ballgame. Express Lanes will also be returning to the ballpark at every entrance. Locally owned food trucks will be serving out of ˇ°The Alleyˇ± Food Truck Park, located on the left field loge level. The Brewers Home Plate Team Store has also been refreshed to offer a variety of new products, including a new Customization Corner for personalized jerseys, as well as increased merchandise variety to offer a better shopping experience and smoother check-out process.
The American Family Field food and beverage offerings have received high marks from fans, and 2025 will feature innovative additions to the line up. The Brewers will debut ˇ°The Alleyˇ± Food Truck Park, located on the left field Loge Level, boasting local food truck vendors. In addition to the food offerings, the space includes a new bar, creating a unique gathering space for fans. Vendors are still being finalized and the Brewers look forward to supporting local businesses, as they do in the 3rd Street Market Hall Annex.
ˇ°We are continually exploring ways to create and enhance the ballpark experience for our fans,ˇ± said Brewers President ¨C Business Operations Rick Schlesinger. ˇ°With the addition of The Alley Food Truck Park to American Family Field, fans will be able to enjoy specialty offerings from local food truck vendors and a unique space to gather at the ballpark.ˇ±
Beginning at the Home Opener on Monday, March 31, fans will be able to utilize MLB Go-Ahead Entry at American Family Field. MLB Go-Ahead Entry is a facial authentication-based ticket validation system developed by Major League Baseball as part of a continual effort to improve the fan experience of attending games. Fans can register using the MLB Ballpark app and enjoy the ultimate hands-free, free-flow experience entering the ballpark. MLB Go-Ahead Entry will be offered at Home Plate West and Third Base gates to begin the season. For more information on MLB Go-Ahead Entry, visit brewers.com/GoAheadEntry. Further, Express Lanes will be offered at all gates to allow guests who do not have a bag, or whose bag is 9ˇ± x 5ˇ± x 2ˇ± or smaller, to enter more quickly.
Fans who utilize Rideshare to attend games at American Family Field will notice that the Rideshare Lot has relocated to the south end of the Molitor Lot and will provide additional capacity and quicker entry/exit for rideshare vehicles after games. This new drop off/pickup location will be accessed via Bluemound Road and Yount Drive. Fans may access the Rideshare Lot by exiting the Home Plate Gate and proceeding north to the Molitor Lot.
The Brewers Home Plate Team Store is one of the most popular stops at American Family Field, offering a variety of the newest and most sought-after Brewers apparel and accessories. The off-season reconfiguration adds a Customization Corner, offering fans an additional place to personalize jerseys, in addition to more space for improved gameday shopping.
Away from the ballpark, fans can catch the Brewers in action at home and on the road throughout the 2025 season by tuning into FanDuel Sports Network Wisconsin. FanDuel Sports Network Wisconsin will deliver live games to fans across cable and satellite as well as a direct streaming package available through the FanDuel Sports Network app. Each game telecast on FanDuel Sports Network Wisconsin will feature a 30-minute pregame and 30-minute postgame show. With the exception of games selected for national partners, FanDuel Sports Network Wisconsin will televise all Brewers regular season games, plus a selection of Spring Training contests.
As part of the new lease with the Wisconsin Professional Baseball Park District, the Brewers have a continued commitment to investing in American Family Field to improve the ballpark experience for fans as well as staffing needs. The Brewers will expand the Terrace Level offices, resulting in a decrease of approximately 1,600 seats of capacity on the Terrace Level. The Club will continue to pursue other unique ways to add the capacity back in the future through all-inclusive areas or other features.
Mark your calendars to lock in tickets for the 2025 season. Single-game tickets go on sale in February at brewers.com, 1-800-933-7890, as well as at the American Family Field Ticket Office.