Located in downtown St. Louis, the National Blues Museum (NBM) opened its doors for the first time in 2016 as a space that honors and celebrates the blues genre as the foundation of all modern American music. Its mission is to preserve the Blues' historical significance as an African American art form and the foundation of American music while celebrating its impact and the musicians who continue to advance the art form through live performance.
The National Blues Museum is often described as the cultural gem of St. Louis. The Cardinals are partnering with the National Blues Museum to encourage fans to visit the museum and experience it for themselves. Those visiting between February 17 and March 17, 2024 who mention the Cardinals will receive a ticket voucher good for two tickets to a 2024 regular season Cardinals home game.